Create safe, SEO-friendly redirects for your .htaccess file
Always back up your existing .htaccess file before making changes. Incorrect redirect rules can:
A 301 redirect permanently redirects visitors and search engines from one URL to another. It passes approximately 90-99% of link equity (ranking power) to the redirected page, making it the gold standard for SEO when you need to:
Key Rule: Only use ONE redirect type at a time. Mixing HTTP/HTTPS rules with www rules in the wrong order can create loops.
Choose only ONE option that matches your goal. The generator will create safe, conflict-free rules.
Mixing redirect rules (like forcing HTTPS AND removing www) in the wrong order can create redirect loops where the browser bounces between URLs infinitely. Always use ONE redirect goal per .htaccess block.
A 301 is permanent and tells Google "this page has moved forever, update your index." A 302 is temporary and says "this is just for now." Always use 301 for SEO unless you genuinely plan to move back.
Use your browser's incognito/private mode to test. Regular browsers cache redirects aggressively, so you might not see changes immediately. You can also use online tools like "Redirect Checker" to verify the HTTP status code is 301.
www) requires very precise ordering.
If done incorrectly, it can easily create redirect loops.
For complex setups, use framework-specific redirect generators
or apply one redirect rule at a time.
.htaccess rules conflict
with hosting panel settings like “Force HTTPS” or “Force www”.
Check your hosting dashboard and remove duplicate redirects.
.htaccess file, before any other RewriteRule directives.
This ensures redirects are executed first and avoids conflicts.
.htaccess rules work only on Apache servers.
Nginx uses a completely different configuration format.
Check with your hosting provider to confirm which server software
your site is running before applying redirects.
www or non-www.
Many hosting providers already enforce HTTPS automatically,
so check your server settings before adding manual rules
to avoid duplicate or conflicting redirects.
If you're using a framework, use our dedicated generators for complete, production-ready .htaccess files: